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    • March 21, 2023March 21, 2023 Think Backward: Creating Your Building Materials Brand’s Marcomm Strategy
      By Catherine Bolin
    • February 24, 2023March 23, 2023 3 Reasons First-Party Data is Critical to Your Building Materials Brand Marketing Efforts
      By Catherine Bolin
    • February 6, 2023February 8, 2023 Preserve Your Building Materials Brand’s Heritage While Keeping It Current
      By Jake Kellogg
    • December 20, 2022February 6, 2023 3-Step Approach to Launching Your Brand’s Unique Value Proposition
      By Megan Kacvinsky
    • December 15, 2022February 6, 2023 Drive More Value From Marketing Campaigns with a Measurement and Learning Plan
      By Megan Kacvinsky
    • November 28, 2022March 2, 2023 Revitalizing Your Building Materials Brand? Do Your Homework First
      By Megan Kacvinsky
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      November 15, 2022February 6, 2023 How the Right Research Gives Your Building Materials Brand a Competitive Edge
      By Jake Kellogg
    • November 9, 2022November 9, 2022 The Art (and Science) of Crafting a Unique Value Proposition
      By Megan Kacvinsky
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      October 18, 2022November 3, 2022 5 Signs Your Building Materials Brand Is Ready for Revitalization
      By Megan Kacvinsky
    • October 17, 2022November 3, 2022 What Your Building Materials Organization Should Know About Brand Revitalization
      By Jake Kellogg

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