Maximize your marketing efforts on LinkedIn with this straightforward guide designed for building product marketers. Whether you’re familiar with LinkedIn or just getting started, these tips will help you build campaigns that reach and engage Architects effectively.
LinkedIn is more than just a networking tool—it’s a useful way to connect with Architects and Specifiers. Our “5 Essentials for a Winning LinkedIn Campaign Targeting Architects” guide offers practical strategies to help you get your message in front of the right people.
In this guide, you’ll learn how to:
- Set up tracking and audience tools to improve campaign performance
- Use LinkedIn’s filters to define and refine your audience
- Create ad content that resonates with architects
- Highlight your reps’ expertise for more authentic ads
- Continuously improve your campaigns over time
Get started on building stronger connections with Architects through LinkedIn.