As a building materials brand, you have unique marketing needs. So when you engage an agency to help you communicate with your audience and launch, revitalize, or build your brand, you need to make sure you’re getting the most value possible out of the engagement. 

It all starts with your project brief.

A good project brief is the foundation of your relationship with a creative marketing agency. It defines your needs and objectives and becomes the blueprint for the strategic and creative work that follows. 

Download our Agency Brief Template to discover nine key elements that will put your BPM marketing on the path to success.